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There is a saying that has been around for over 20 years:  “Culture eats strategy for breakfast.”   This means that no matter how brilliant your plan, it will fail without the right company culture that energizes people to carry it forward.   This quote is often attributed to Peter Drucker, but he never said it.  Some potential authors are Steve Jobs at Apple, Jack Welch at GE, Mark Fields at Ford, and/or Richard Clark at Merck. Related article: The Role of Character in Leade

"Profit is like oxygen, food, water, and blood for the body; they are not the point of life, but without them, there is no life." — James C. Collins   Profit is not just a goal and a method to measure success, but a necessity in business.  There are two broad approaches to maximize profits:   High volume sales with lower margins; or high margin sales with lower volumes.  Clearly, there are situational external and internal variables that impact the approach that is best for y